The BBC Good Food Show Winter is the United Kingdom's largest and most significant annual culinary event, serving as the definitive meeting point for celebrity chefs, artisan producers, and home cooking enthusiasts. This massive show transforms the National Exhibition Centre (NEC) in Birmingham into a vibrant gastronomic marketplace, perfectly timed for peak holiday shopping.
The highly anticipated 2025 show is provisionally scheduled for Thursday, November 21, to Sunday, November 24, 2025. It draws over 90,000 visitors annually, with retail sales often exceeding £10 million, underscoring its role as a major economic driver for regional producers. The core appeal lies in the opportunity to purchase unique Christmas gifts and premium delicacies directly from over 450 small, independent food and drink companies, reports The WP Times with reference to the goodfoodshow.
Dates, Tickets, and Celebrity Chef Highlights
The successful planning of your visit to the BBC Good Food Show Winter is essential due to the event’s scale and the immense popularity of the Big Kitchen stage. The venue is the NEC in Birmingham, easily accessible via Birmingham International train station.
General admission tickets for 2025 are expected to start at around £26 for a day pass, but securing a seat for a celebrity chef demonstration requires a separate premium ticket, often adding £15 to £30 to the cost. The most popular sessions, particularly on Saturday, often sell out well in advance. Attendees are strongly advised to utilize the convenient "Shop & Drop" area to securely store their purchases while exploring.
Key Facts, Prices, and Essential Attractions
Eight sentences detailing the facts and attractions: The BBC Good Food Show Winter is set for November 21-24, 2025, running daily from 9:00 am to 6:00 pm (closing slightly earlier on Sunday). The central attraction is the Big Kitchen theatre, which hosts live, large-scale masterclasses by iconic chefs, historically including figures like Jamie Oliver and Mary Berry. Securing a guaranteed seat for these 60-minute demonstrations is highly recommended and requires the premium ticket upgrade, which sells out fast. The exhibition floor features over 450 artisan producers, providing the largest selection of unique Christmas gifts and high-provenance food and drink items in the UK. Visitors can directly sample products before purchasing, ensuring quality for items like rare gins and unique regional cheeses. The average visitor spends over £120 on products at the show, highlighting its importance as a major retail event. Smaller stages and theatres, like the Masterclass Theatre, offer more intimate sessions focusing on skills such as baking and wine tasting. The event offers a unique opportunity for direct interaction with culinary experts and a comprehensive shopping experience under one roof.
| Day | Date 2025 | Operating Hours | Standard Adult Entry Price (Est.) |
| Thursday | November 21 | 9:00 am – 6:00 pm | £26 |
| Saturday | November 23 | 9:00 am – 6:00 pm | £30 |
The BBC Good Food Show Winter remains the defining annual event for the UK's food lovers. It successfully combines the glamour of celebrity chefs in the Big Kitchen with the authenticity of 450 artisan producers, providing an essential experience for culinary education and Christmas shopping.
Read about the life of Westminster and Pimlico district, London and the world. 24/7 news with fresh and useful updates on culture, business, technology and city life: Royal Academy of Arts: Key Exhibitions for the Winter Programme 2025 Revealed
Photo: goodfoodshow