Apple has kicked off its autumn 2025 presentation, revealing the brand-new AirPods Pro 3 with live translation capabilities and several other devices, including the iPhone 17 available in five striking colors: Space Black, Silver, Blue, Pink, and Green, reports The WP Times citing official company sources. The event also showcased updates for the iPhone 17 Air, iPhone 17 Pro, standard iPhone 17, and three models of Apple Watch.
The AirPods Pro 3 introduce a real-time voice translation feature, allowing users to converse seamlessly with others in different languages. Equipped with artificial intelligence, Apple claims these earbuds deliver “the best noise cancellation in history.” Their fifth-generation water resistance allows swimming in pools, while an integrated heart rate monitor positions them as a versatile fitness accessory. The retail price is $249 (around 10,250 UAH at 41.2 UAH/USD), with sales commencing on September 19, 2025.
The standard iPhone 17 maintains a similar design to its predecessor but comes with a larger 6.3-inch display compared to the previous 6.1 inches and now supports a 120Hz refresh rate, previously exclusive to Pro models. Powered by the A19 chip and featuring a 24-megapixel front camera, it offers subtle upgrades without major design changes.
iPhone 17 Air claims the title of Apple’s thinnest smartphone at just 5.5 mm. It boasts a 6.6-inch ProMotion display (120Hz) and the A19 chip. To maintain its ultra-slim profile, it has a single 48-megapixel rear camera and a 2800 mAh battery. Physical SIM card support may not be included.
The iPhone 17 Pro series has undergone a significant redesign. Its titanium frame is replaced by aluminum for improved heat dissipation, and the rectangular camera module spans almost the full width of the phone. Inside, it features the A19 Pro chip, 12GB of RAM, and an advanced vapor chamber cooling system. Camera capabilities include a 24MP front camera, 48MP telephoto lens, and simultaneous front and rear shooting.
Apple also unveiled three new Apple Watch models. Series 11 offers a brighter display and the new S11 chip. The flagship Apple Watch Ultra 3 features 5G connectivity, satellite emergency messaging, and potentially blood pressure monitoring. The budget-friendly SE 3 adopts a modern design with slimmer display bezels.
In the United Kingdom, the iPhone 17 lineup will be available through official Apple Stores, Apple’s online website, and major retailers such as Currys, John Lewis, and Argos. Mobile network operators including EE, O2, Vodafone, and Three will also offer the devices with contract plans starting from the launch date of September 19, 2025.
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